What’s the profile of a modern, best-in-class content marketer? By modern I mean someone who is using new tools and resources (social media, video and data) in concert with traditional marketing programmes….
Yahoo Directory Retired
Its hard to imagine that just 20 years ago Peter Bowen, Managing Director at First One On Limited in Bristol won the Entrepreneur of the Year award for basically developing…
Which comes first – the audience or the product?
Joe Pulizzi has a lot to say about content marketing. His recent post on Copyblogger is what he calls a “how-to-think” post, and he proposes a different approach to the…
Internet Marketing Trends for 2015
As the year 2014 is coming to a close, internet marketing professionals have been coming up with their predictions for trends and go-to strategies for 2015. Most agree that the…
Push Notifications Engage Mobile App Consumers
The upward surge of mobile apps appearing everyday is creating a new breed of savvy marketeers says Peter Bowen, Managing Director of First One On that launched their mobile app…
Grow Your Business, Grow Yourself
To grow your business, you must grow yourself. Business growth is anchored in personal growth the way a tree’s roots are anchored to the ground that nourishes it. Business expansion…
Mobile Apps – the greatest Marketing Opportunity
Marketing is all about getting your message in front of your audience and it is the first step to getting more business and making your message compelling and getting people…
Is your business mobile friendly?
As consumers become more savvy with their smartphones it’s quite common these days to see them clicking and scanning bar codes or QR codes looking for special coupon offers or…
Winning Sales Through Creative And Inventive Ways
Today’s business atmosphere has grown extremely diverse and competitive. In order to make an enterprise survive and win sales, creativity and innovation are both essential. These two tricks work hand…
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